Invite Your Personality Into Your Sales Letter

Your prospects don't want to hear from a robot, they want to hear form you. you must invite your per ... - Stuart Elliott

Idea-Mining for Writers, 102

Sometimes, published or experienced authors are a little too fond of telling you that ideas are ever ... - Dorothy Zjawin

Handwriting Improvement

Everybody likes to have a good handwriting. Having a good handwriting is a sign of success. Read the ... - Gijo George

Discover What Good Writing is all About

Learn the basic principles of good writing, which are deemphasized far and wide after the launch of ... - Linda Kate Correli

Are Long Copy Salesletters Scams?

A passionate debate is currently raging in the Copywriters Forum about long versus short copy. (If y ... - Michel Fortin

FrameMaker Single Sourcing ? How to Hide Page Number Cross-References by Conditional Text

If you have a document that will be printed hardcopy (or distributed as PDF) as well as used as a he ... - Ugur Akinci

Index Page –› Art & Creative –› Writing & Editing

Using Articles to Increase Your Exposure

I f y o u a r e r u n n i n g y o u r o w n b u s i n e s s , t h e n y o u h a v e e x p e r t i s e i n a t l e a s t o n e a r e a . A n d i f y o u h a v e e x p e r t i s e , o t h e r p e o p l e w i l l w a n t t o r e a d a b o u t i t . M a r k e t i n g y o u r b u s i n e s s u s i n g a r t i c l e s ( l i k e t h i s o n e ! ) i s o n e o f t h e m o s t c o s t e f f e c t i v e w a y s o f b u i l d i n g p r o f i l e a n d c r e d i b i l i t y t h a t I k n o w . I f y o u h a v e a n e w s l e t t e r o f a n y k i n d , y o u m a y a l r e a d y h a v e c o n t e n t t h a t c a n b e u s e d f o r a r t i c l e s . I f n o t , s i m p l y t h i n k i n g a b o u t t h e p r o b l e m s y o u s o l v e f o r c u s t o m e r s w i l l g i v e y o u p l e n t y o f t o p i c s t o t h i n k a b o u t . S o w h a t a r e t h e a d v a n t a g e s o f a r t i c l e m a r k e t i n g , b e s i d e s t h e l o w c o s t ? I n c r e a s e s t h e n u m b e r o f l i n k s p o i n t i n g t o y o u r s i t e E v e r y t i m e y o u s u b m i t a n a r t i c l e , y o u a d d a r e s o u r c e b o x a t t h e e n d , w h i c h c o n t a i n s a l i n k t o y o u r s i t e . T h e m o r e l i n k s y o u h a v e , t h e b e t t e r y o u r p l a c e m e n t i n t h e s e a r c h e n g i n e s . I f y o u h a v e 2 0 a r t i c l e s , a n d y o u s u b m i t t h e m t o 1 0 s i t e s , t h a t s 2 0 0 e x t r a l i n k s f o r v e r y l i t t l e e f f o r t . Y o u r a r t i c l e s c a n b e r e p r i n t e d a n y w h e r e i n t h e w o r l d P e o p l e s e a r c h i n g f o r r e l e v a n t c o n t e n t c a n c o n t a c t y o u a s k i n g f o r p e r m i s s i o n t o r e p r i n t y o u r a r t i c l e i n t h e i r o w n n e w s l e t t e r o r m a g a z i n e . L a s t m o n t h I w a s c o n t a c t e d b y t h e e d i t o r o f a d i e - c a s t i n g i n d u s t r y m a g a z i n e i n I l l i n o i s . A f t e r a n e x c h a n g e o f e m a i l s , m y a r t i c l e i s b e i n g p r i n t e d i n h a r d c o p y i n t h e i r n e x t e d i t i o n . P r o m o t e y o u r P r o d u c t s a n d S e r v i c e s T h e R e s o u r c e b o x d o e s m o r e t h a n p r o v i d e a n o p p o r t u n i t y t o p l a c e a l i n k t o y o u r s i t e . Y o u g e t a b o u t 5 0 1 0 0 w o r d s t o w r i t e w h a t e v e r y o u w a n t . S m a r t m a r k e t e r s u s e t h a t s p a c e t o d i r e c t p e o p l e t h e i r n e w s l e t t e r s o r p r o d u c t s a l e s p a g e . T h e r e s a n a r t t o w r i t i n g a g r e a t r e s o u r c e b o x , a n d i f y o u s e a r c h o n t h e w e b y o u l l f i n d h e a p s o f s u g g e s t i o n s . C r e d i b i l i t y Y o u c a n t e l l t h e w o r l d t h a t y o u r a r t i c l e s h a v e b e e n p u b l i s h e d i n i n t e r n a t i o n a l s i t e s , a c c e s s e d b y p e o p l e a l l a r o u n d t h e w o r l d . T h i s w i l l b o o s t p e o p l e s p e r c e p t i o n s o f y o u a n d t h e s e r v i c e s y o u p r o v i d e . S o i f y o u a r e c o n v i n c e d , t h e n y o u n e e d t o a c t i o n t w o s t e p s : F i r s t l y w r i t e s o m e a r t i c l e s . E v e n i f y o u o n l y c o m m i t t o w r i t i n g o n e p e r f o r t n i g h t , y o u l l s o o n b e r e a p i n g t h e b e n e f i t s . S e c o n d l y , y o u n e e d t o s u b m i t y o u r a r t i c l e s t o d i f f e r e n t s i t e s . T h e r e a r e m a n y a r t i c l e s i t e s a n d d i r e c t o r i e s o u t t h e r e s o m e a r e f r e e w h i l s t o t h e r s c h a r g e . I t s u p t o y o u t o d e c i d e i f y o u a r e w i l l i n g t o p a y a s m a l l f e e f o r t h e b e n e f i t s o u t l i n e d a b o v e . I f y o u d o a s e a r c h o n A r t i c l e D i r e c t o r i e s t h e n y o u l l g e t a w h o l e l i s t o f s i t e s t o c h e c k o u t . T o g e t y o u r s t a r t e d t h o u g h , h e r e a r e a f e w t h a t I u s e r e g u l a r l y . w w w . e z i n e a r t i c l e s . c o m w w w . a u t h o r c o n n e c t i o n . c o m w w w . s i d e r o a d . c o m w w w . d i g i t a l w o m e n . c o m w w w . b u s i n e s s n e w s b y t e s . c o m . a u w w w . g o a r t i c l e s . c o m w w w . a r t i c l e c e n t r a l . c o m w w w . e z i n e - d i r . c o m w w w . e - s y n d i c a t e . n e t

Author: Megan Tough

Author Bio:

Megan Tough

Megan Tough is director of complete potential, a leadership and HR consultancy based in Sydney, Australia.

At complete potential we understand people - what engages them, what encourages them to perform, and what drives them away. With over 20 years experience working on HR issues in business, our job is to help you make the most of your investment in people.